MKTG361
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MKTG361 - Introduction to Marketing
Course Description
Role of marketing in the economy and in business and nonprofit organizations; environmental factors affecting marketing; nature of marketing management decisions.
Min Units
3
Max Units
3
Repeatable for Credit
No
Grading Basis
GRD - Regular Grades A, B, C, D, E
Career
Undergraduate
Enrollment Requirements
015005
May be convened with
Name
Lecture
Workload Hours
3
Optional Component
No
Typically Offered Main Campus
Fall, Spring, Summer
Typically Offered Distance Campus
Fall
Typically Offered UA Online Campus
Fall